Digital Marketer – Digital Marketing Mastery 2022
Uncover Your Path To Becoming A Marketing MVP
The Digital Marketing Mastery Course is the most comprehensive digital marketing training in the industry. In this 16-hour course, you’ll learn the foundation of DigitalMarketer’s curriculum and get certified as a Digital Marketing Specialist.
MODULE 1 Core Concepts of Digital Marketing
Learn the role of digital marketing and how to leverage it in today’s business world.
MODULE 2 Knowing Your Customer
Build out a Core Message Canvas and Customer Avatar Canvas and finally get clear on who you’re selling to.
MODULE 3 Customer Value Journey
Discover the steps in your marketing plan that seamlessly moves a person from lead, to paying customer, to raving fan.
MODULE 4 Content Marketing
Learn which types of content to use to attract your audience and leverage content marketing strategies to grow your business.
MODULE 5 Social Media
Gain a basic, clear understanding of how to use social media to build real relationships with your audience.
MODULE 6 Digital Advertising
Dive into paid traffic strategies, landing pages, copy and ad design elements, and how these functions work together to bring prospects to your pages.
MODULE 7 Search Marketing
Use SEO strategies to generate better rankings on search engines, and free organic traffic to your site.
MODULE 8 Email Marketing
Learn how to create email campaigns that get opened, get clicked, and convert passive list subscribers into active customers.
MODULE 9 Community Management
Go in depth into how to build a thriving online community that positively impacts your business’ bottom line.
MODULE 10 Data & Optimization
Discover the data and optimization tactics to find which marketing techniques work best for your business and customers.